How to Block People from Your Facebook Group

Let’s say you are on a delightful group page interacting with delightful people who are interested in the same things you are. And suddenly, because it is an open group, a person joins who wants to go on forever about the benefits of fascism or why it is perfectly OK to eat shark fin soup.

This person is relentless to the point that you want to leave the group.

You do have things you can do.

#1. Go to a comment that person has made. Mouse over the X on the right. You will see a Hide selection. Click it.

#2 Now you have a choice to hide or unhide or Block “name of person”

#3 choose Block “name of person”

#4 Go to a post this person has done….over on the right, click the down arrow

Click Report/Mark as spam. Click that. Select the selection you want…. and Mrs. Fascist Shark Fin disappears for ever.

Personalize Your Google+ URL

Who is ever going to remember the 21 numbers after that identify your url? No one, that is who.

There is a way, however, that you can personalize your Google+ URL. It is simple, it is fast, and you had better hurry before your name gets taken!

First of all, Open your Google+ profile and copy the numbers right after You will see a string of 21 numbers, something like this:

Go to this page and follow the instructions for iPhone, Computer, Android App or mobile browser.

Why would you care about Google+? With Facebook becoming more and more invasive, many more people are moving to Google+, which gives you more control over who sees your content. Just Friends? OK. Just business associates? Ok. shortly you will be seeing branding pages on Google+ just like fan pages on Facebook.


How Stupid Do Spammers Think We Are

Hi spammers. You must think we are pretty stupid. Over 500 of you have come to my site and left ridiculous comments so that you can get a backlink. I have deleted you all.

Why? Because instead of actually reading the blog and making an intelligent comment, you post something ridiculous like:

  • GREAT publish and impressive in turn …will bear a try all the tips..Thanks…
  • This is precisely the important information I’d been searching for. Incredible blog. Very inspirational! Your posts are so good and also detailed.
  • I won’t be able to thank you fully for the articles on your web-site. I know you’d put a lot of time and energy into all of them and hope you know how much I appreciate it.

First of all, your grasp of the English language is crap. Second of all, WordPress backlinks are automatically \”no follow\” so you will get no benefit at all from your moronic comments.

Why don\’t you try something new and exciting like actually READING the blog and engage in the conversation?

I hope it is not too much to ask.

BCC rather than CC

It drives me insane when I get an email to see that I am included in a giant list of 50 people in the CC field. All everyone has to do is respond with reply all and that will create 2500 emails. Not to mention that 49 people, most of whom I do not know and may not want to know, now have my email address.

CC of course comes from the old typewriter days when you would send a carbon copy of your letter to someone. The CC would be under the name of the person signing the letter. BCC, or blind carbon copy only came along with the advent of email. BCC does the exact same thing as CC except your recipients cannot see eachother\’s names, nor can they reply all.

There are times when CC is appropriate, when you are sending out a message to members of a group who already have eachother\’s emails. However if you are sending a joke to everyone in your mail box, or a message to a widely diverse group of people who do not all have eachother\’s emails, it is common courtesy to use BCC.

Neglecting to do that can add to spam and invades the privacy of your recipients. If you are sending email as an employee of a business or organization, it may be critical to keep lists of clients, members, or associates confidential.

So let us all pay a little more attention when we copy our emails.

Why you should be posting videos to Youtube

More and more people are using YouTube as a search engine. Here is a list of the the most searched for items in 2009:

Most Watched YouTube videos:
1. Susan Boyle – Britain\’s Got Talent (168+ million views)
2. David After Dentist (37+ million views)
3. JK Wedding Entrance Dance (33+ million views)
4. New Moon Movie Trailer (31+ million views)
5. Evian Roller Babies (27+ million views)

Most Watched music videos on YouTube (Global)*:
1. Pitbull \”I Know You Want Me\” (82+ million views)
2. Miley Cyrus \”The Climb\” (64+ million views)
3. Miley Cyrus \”Party in the U.S.A.\” (54+ million views)
4. The Lonely Island \”I\’m On a Boat\” (48+ million views)
5. Keri Hilson \”Knock You Down\” (35+ million views)

Don\’t kid yourself by thinking that all people are looking for is mindless entertainment and wedding dances. Although it is true that arts and entertainment take up 86% of searches, Youtube is a vastly unused resource for every kind of search.

Let\’s pretend you sell tomatoes. If you search \”gardening,\” you might get 166,000 results. If you search, \”planting tomatoes from seeds,\” you might get just over 1,260 results. But \”How to Grow Organic Tomatoes\” only gets 539 results. So! If you grow organic tomatoes, get a video on Youtube IMMEDIATELY. It is claimed that Youtube will surpass Google (by some) as a search engine in the near future, since many people prefer to to be shown rather than to read instructions.

Type in \”How to\” in Youtube search and almost 8½ million results show up….what does this tell us? that there are A LOT of people looking for instructions on how to do lots of things. Type in \”make\” and there are another 6 million searches.

Fix a car, change a tire, plant parsnips, can tomatoes, make angel food cake, make peanut butter cookies…you name it, people want to know it.

When you upload your video, there is a place for you to add tags, just like any blog or web page, so that you can optimize your video the same as you would optimize anything else.

Your video does not have to be professional, but it CANNOT be bad. Borrow a tripod. Plan what you are going to say, practice a few times. Be sincere. Be friendly. And most of all, be helpful.

Doing the Opposite of What I am Told

We are told NOT to make our web site banners big. This is ‘expensive real estate.’

Anything over 200-250 px is a waste of time and space. Or so they say. I say it depends on the kind of site you are building. Are you building a reputation from building beautiful web sites with simple, logical navigation and useful information? Then you don\’t need to pay attention to what ‘the experts’ say.

If your customer is a musician, or painter, or someone who designs and builds specialty furniture with rare and unusual woods, then featuring a rotating banner that is 400px or more deep may be the way to go. We have 800 px in which to tell people where they are, and convince them to stay. But, if you do use up 450 px on your banner, you must give some careful thought to your first few lines of text, and ‘Welcome to my site, please feel free to look around,’ does not cut it.

What you do have to give some serious thought to is the navigation and structure. The bigger your site, the more critical it is. No one wants to go for a walk in the woods and get lost. If a visitor is three or four pages deep into your site, cannot see where they have been, or forgets how they got there, has to manually scroll forever to get to the top of the page and then does not see a home button, chances are they are gone in a heartbeat.

Big, Bold H1 and H2 tags? A thing of the past. Why YELL AT YOUR CUSTOMERS? Let them know that this is a heading by changing the color and bolding the text somewhat, but hot red 24px headings at a weight of 900 are boring and unnecessary.

Conventions are there for a reason. They exist because people are used to things working a certain way. Links. Hover colors. Site maps. Do not sneer at the conventions, but at the same time, do not be afraid to improve upon them.

RSS Feeds. What are they and why do I need them?


RSS stands for several things, the simplest to remember being Really Simple Syndication. What it means is that people can sign up to get your blog sent either to their downloaded newsreader that they have installed on their computer, or they can be sent an email every time you blog.

This means that your fan, Sally Smith, will not have to go daily to the 15 blog sites that she likes to check to see if there are new blogs. It means that the information comes to her. Meaning she is far more likely to read it.

Also, if you have a blog or a web site and somewhere in there, you want to link to someone else’s blog because you think your customers will appreciate it, there is a pretty simple way to do that, too.

Let’s start with the easy one. Let’s say you want to link to a blog about iPhones. First of all, in WordPress, go to Appearance/Widgets. Decide where you want to put your RSS link to that site. Select the RSS widget and drag it into the sidebar you have chosen. Open it up. The first thing it wants is the address of the IPhones Blog feed. Go to (I am using this as an example, not as a referral) and look on the page to where you see the round-cornered orange “chicklet” with the sound waves on it.

Right click on it, and “copy image location.” That is the address that WordPress wants. Go back to WordPress. Ctrl/V or edit/paste into the RSS Widget address field. Next, give it a name. iPhone News or what ever you want. Select how many items you would like it to display, and that number of titles will appear in the widget when you view your page. You can also add the date if you like. That is it. Save and Close

The more complicated one is made pretty easy by our friend John Hoff. The next question you might ask is why do I want to use the Feedburner RSS and not the default WordPress RSS? It seems like a lot of trouble. What about the Feedsmith Plug-in? The reason is that at some point, your theme version will get old. Your plug-ins will get old and you never know if there will eventually be a security hole where a hacker can take control of your blog. Plug-ins also slow down your load time.
Here is a post How to set up a Feedburner Feed in which it explains the whole process in simple detail.

He even gives you the code (in number two on the page, which varies a little from what he tells you to use in the third video) to redirect the WordPress feed from its default to Feedburner. It is a step by step process he takes you through. Take simple notes, go back to the videos if you have to.

And then just do it. I often find these technical processes very complex and frustrating but it is worth it to make your blog more accessible.

With an hour of focus, I was able to add Subscribe buttons and links to my website and later to the websites of a number of my clients. And they work!!

At Last We are Freed from Arial and Times New Roman

Just how sick are you of Arial and Times New Roman in websites? Don\’t you wish you could easily use new and interesting typefaces for your headings and even your body text? Now there is an easy way to do that and you don\’t need anything special.

The font you want to use is probably either OpenType Font or a TrueType Font. The problem up to now has been that Internet Explorer will only use Embedded OpenType. And to make it worse, other browsers use Scalable Vector Graphics fonts only. So what is a web designer to do?
The answer is as simple as going to this site: It explains the process in great detail.

Here, however, are the basics:
1. Go to the Font Squirrel Page to the @font-face Kit Generator.
2. Click the add a font button and browse to the font you want to use (I just copy a font from my font folder in the Control Panel to the desktop) and make sure you have checked the agreement box below.
3. Once your font has been uploaded, the field will turn green. Download your kit. It is a zipped file in which there is a demo.html file, the css file and the files you will need for the different browsers.
4. You can add the CSS to your present CSS file, you may want to change the src: to reflect the folder where you will actually upload the font.
5. Now all that remains to be done is to create a new class in your CSS. Here is a sample:

.newfont {
font-weight: 700;
font-style: normal;
font-family: \’Name-Of-New_Font\’, sans-serif;

Or you can put it in your body tag, h1 tag or any tag you like.

Easy Peasy.

Thank you, Johnathan Snook, Ethan Dunham of Font Squirrel and Paul Irish for making this so easy.

Writing New Content

Where to begin writing new content

“Writing new content? Are you kidding? I can’t write!” Is that you?

No one says you have to be Shakepeare or John Grisham. Your content can be simple and even point form, as long as it is real, sincere and of genuine benefit to your customers

What kinds of things can you write about?

  • Seasonal bargains
  • Specific holiday specials
  • Previous season sale items
  • Specialized services that your competitors do not provide
  • A unique skill that you have that others do not
  • How to take care of or effecively use a product
  • Alternate uses for your product
  • Upcoming sales of attachments, parts, services

Next steps after writing new content

Once you have decided on your approach, work with
Jackson on the Moon to optimize your content to reflect your new direction.

Good website optimization requires that your main keyword phrase appears in a number of places and that synonyms and elements of your keywords are also placed on your page.

But above all, your content must read naturally. Stuffing key words and keyword phrases into every paragraph will not only sound unnatural, but it will bore your sophisticated readers and you will lose them.

Website content optimization is a fine balance between science and art which can mostly be managed by good common sense.

After Website Optimization

Listen for customer feedback. Talk to your customers. What did they like about your site? What did they find problematic? Make sure there is a feedback form for those whom you do not meet personally. Give your customers what they want, and you will be rewarded with their business.

Making some extra money off your website

Monetizing your site. Sign up for Google AdSense.

The First thing you can do it begin effortlessly making some money on your website is to sign up for Google Adsense.

They will check out your site and give you an account where you can choose your ad size – width and height to fit any space. It provides you with the code to go along with that.

What this code does is put the ad space onto your page and match your content to other people\’s paid ads. So if you write about dog collars one day, you will get dog collar ads. If you write about dog training then that is what the ads will reflect. With Google Adsense, you have to have made $100 before they cut you a cheque.

When you are noodling around the internet, you probably have seen lots of sites with these ads down the side, never realizing how easy they are to install and that they are free.

You can put the code in the body of your blog on in a text widget in one of the sidebars. Or right into the code of your html site. It makes no difference.

This begs the question, \”What keywords will bring me the highest pay per click money?\” Well, Google helps you with that, too. Go the Google Keyword Tool. On the right side of the page, there is a button called \”Columns.\” Click it and select Estimated CPC. You can even sort the results that way. Know that this tool is for people who intend to pay for those clicks, not for us who are reaping the benefits. Notice also the amount of competition. It might be better to pick a lower cpc with lower competition.

Also, if you click on the magnifying glass next to the keyword term, you can see a geographical breakdown. All this information is just a hint for you, keywords is more like magic, not a science, although if you use common sense, you can make some money. Pet Supplies, for instance will get 3.80 per click. But how many people come to your site and will click Pet Supplies? If you are a popular blogger, perhaps more than you think. If you have a website aimed at local business, perhaps not so much.

Self Publishing. Sell Something.

If you are a good writer, you should gather all your best posts into one document, illustrate it will photographs and make it into a PDF suitable for downloading. Sell it for However much you want to sell it for. Email it to people after they have paid.

Get a Paypal account and a Paypal button. You can even self publish books on demand, you don\’t have to order 100, you can order 1 or 5 or 10. You can make it an eBook, for that matter or think about putting together a calendar for this Christmas and start advertising it in September

Become an Affiliate

You can become an affiliate and make even more money from other companies by promoting their products. Just make sure it is a company that sells something that you know about and feel comfortable selling. If your home based business is all about pets and pet treats, you may not want to be an affiliate for one of your competitors, but perhaps for related products such as pet clothes, dog beds, herbal dog remedies

You can become an affiliate of more than one company. Some people say that you should not do AdSense and Affiliate. Others swear by it. Try it out. See what works for you.

And lastly, before you sign up for any of these, be sure to Google for complaints against the company i.e. complaints. If there are lots, you might want to consider another company.

Oh, and if you are writing a popular blog, what is wrong with putting a text widget on the side saying, “If you like this site, please donate,” and pop in a Paypal Donate Button. And if only 20 people donate a year, who cares??? Better than nothing at all

So good luck, have fun and good fortune!